Refreshing Al-Murad

Al-Murad is britain’s largest independent natural stone and tile retailer with over 30 years of experience.

SERVICES

Creative Direction

Brand Creation

Website Design

SEE BEFORE

The Brief

Al-Murad Tiles approached us when they were in need of a rebrand. Our challenge was to create a new brand identity that would modernise their image and create a new e-commerce store.

Strategy

Our strategy for the rebrand was simple: modernisation. We wanted to take their existing logo, which they had used for over two decades and was known by their customers, and bring it into the 21st century with a clean, new design. The main focal point of the new e-commerce website was user friendliness that would expand their online identity and would allow them to easily promote and sell their products.

Key Feature

Tile Calculator

Glass Finish
Matt Finish
Rustic Finish
Polished Finish

Let’s talk results

125%

79%

55%

125%

Increase in site traffic

79%

Organic Sales

55%

Increase in Revenue
Increase in site traffic
Organic Sales
Increase in Revenue

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