Search Engine Optimisation, short SEO, is the process of increasing traffic through higher visibility of your website on search engines such as Google without paying for ads. We will optimise each page with keywords and backlinks to make them rank higher on search engines to make sure your customers will find their way onto your website. This also includes content for blogs that can be shared by others which will ultimately contribute to your website gaining authority.
Creating and executing a social media strategy is an integral part of digital marketing. The extensive planning we put into each project enables us to figure out which social media channels are the most popular across your target audience and therefore the best for your business. Based on our strategy we can create the most engaging content for your business and manage all of your social media accounts to make sure posting is consistent to maximise your engagement rate.
Pay Per Click, short PPC, is an efficient way to advertise on search engines, websites and social media networks. Based on our research we will figure out which mediums are the best ones for your business to make sure you will get the best results for your investment. PPC campaigns can include paid search results at the top of search engines such as Google, products displayed in the shopping section, graphical advertisements on third party websites, remarketing for potential customers who have already engaged with your website, in-stream and in-display adverts on YouTube as well as adverts on social media networks such as Facebook, Instagram, Twitter and LinkedIn.